Terms and Conditions

1. The Company's Details

Name: Merisa McDowall

Address: Gravene 31A, 8800 Viborg, Denmark

CVR no.: 39021986

2. Definitions and Terminology

The following terminology applies to these Terms and Conditions, the Privacy Policy, disclaimers and all other agreements or policies issued by the Company:

“You”, “Client”, “Customer” refer to the individual or legal entity purchasing, registering for or using the Company’s Services.

“The Company”, “we”, “us”, “our” refer to the business entity delivering the Services.

“Service(s)” refers to any digital Service or support offered by the Company, including but not limited to online courses, programmes, memberships, 1:1 sessions, digital Content, materials, events and, where applicable, physical products.

“Content” refers to all materials, audio, video, text, graphics, exercises, presentations and downloads provided within a Service or on the Company’s websites or platforms.

“Platform(s)” refers to any website or digital system owned or operated by the Company where Services are delivered (e.g. website, learning platforms, membership portals, course sites, social media).

“Terms” or “Agreement” refer to the contractual framework outlined in this document.

“Applicable Law” refers to the legal jurisdiction governing the Terms, as stated in the section Governing Law and Jurisdiction.

Any use of the above terminology in singular, plural, capitalised or gendered form is to be understood as interchangeable and contextually appropriate.

All terms refer to the offer, acceptance and payment necessary to undertake the process of delivering assistance to the Customer in the most appropriate manner for the express purpose of meeting the Customer’s needs in relation to the Company’s stated Services, in accordance with and subject to the prevailing laws of Denmark (unless otherwise stated).

3. Use of the Website and Digital Platforms

These Terms and Conditions apply to all use of the Company’s websites and digital platforms, including but not limited to www.merisa-mcdowall.com, merisa-mcdowall.mykajabi.com and any associated subdomains, pages or official social media profiles operated by the Company.

By accessing or using any of these platforms, you accept and agree to be bound by these Terms and Conditions. If you do not agree with any part of the Terms and Conditions, you must not continue to use the websites or platforms.

These Terms and Conditions apply to all products, Services and deliveries provided by the Company and take effect from the time of ordering, registering and/or purchasing. You acknowledge and agree that:

- these Terms and Conditions constitute the entire agreement between you and the Company, unless a separate written agreement is signed.

- they supersede any previous agreements, understandings or arrangements relating to the provision of Services.

- you have not relied on any statement or promise made by any person, including third parties, that is not set out in these Terms and Conditions.

- this agreement is between you and the Company only; no other party shall have any rights to enforce any of its provisions.

Each clause in these Terms and Conditions operates independently. If any clause is found to be unlawful or unenforceable by a court or competent authority, the remaining clauses will remain valid and enforceable.

If the Company does not enforce any part of these Terms and Conditions immediately, this does not constitute a waiver of the Company’s rights. Any waiver must be provided in writing and will not apply to future breaches unless expressly stated.

4. Ordering and Registration

By ordering or registering for any of the Company’s Services, you confirm that you are at least 18 years of age and of legal majority in your country of residence.

All agreements made through the Company’s Platforms constitute a legally binding contract between you and the Company. No other individual or entity shall have any rights to enforce any part of these Terms.

You acknowledge and agree that in entering into this agreement, you have not relied on any representation or statement made by any person (including third parties) that is not expressly included in these Terms.

When placing an order, you are responsible for providing a valid and accurate email address to ensure delivery of any digital Services. If you do not receive the expected confirmation or access emails shortly after ordering, please check your spam or junk folder. If you suspect an incorrect email address was submitted, you are responsible for notifying the Company as soon as possible. If you believe that you have made an error during the ordering process or you experience technical difficulties, you are welcome to contact us using the email address provided in the Company's Details.

For registrations involving programmes, courses, workshops or other events - whether online or in-person - your place is secured only once payment has been received and confirmed by the Company. Registration is binding for the Customer.

By submitting an order or registering, you enter into a binding contract, whether written or unwritten, subject to these Terms and Conditions. The contract becomes effective upon acceptance of your order by the Company, typically via an order confirmation email. If the Company is unable to fulfil the order, you will be informed in writing, and no contract will be formed.

The Company’s Services are intended for individuals acting in a professional or business capacity, including aspiring and established business owners. By ordering or registering, you confirm that you are purchasing the Services for business purposes and not as a private consumer under applicable consumer protection laws. This applies even if you are not yet formally registered as a business entity. By entering into this agreement, you acknowledge that certain consumer rights - including withdrawal or refund rights under consumer protection law - may not apply to your purchase.

Nothing in these Terms shall be construed as creating an employment, agency, partnership or joint venture relationship between you and the Company.

5. Terms of Payment

All prices are listed exclusive of VAT and applicable taxes, which may be applied to the price during purchase according to your country or region of residence. You are responsible for any VAT or other taxes that may apply in accordance with the laws of your country or region of residence.

Payment is processed securely and electronically via credit or debit card through our online platform, Kajabi, using Stripe. You initiate payment by clicking the relevant ‘Buy’ button associated with your chosen Service.

Once your payment has been successfully processed, you will receive an email containing your receipt. It is your responsibility to retain this receipt for your records, and it is your responsibility to maintain a valid email address. For Services that include access to digital materials, you will also receive a separate email with login and access information.

The total purchase price is agreed upon in advance, and we will not charge you more than the amount you have approved. Prices may be subject to change at any time, but changes will not affect orders that have already been confirmed. All purchases are binding.

Subscriptions

Subscription payments must be paid on time. If a payment fails, you will receive reminder emails. Continued failure to pay will result in removal of access to the Service.

Instalment Payments

For certain Services, the Company may offer the option to pay in instalments according to a payment schedule outlined on the order page. The total price and payment dates will be displayed before you complete your purchase. The payment method used during checkout will be securely saved to your account, and all instalments will be automatically attempted from this card.

You will receive an email receipt each time an instalment is processed. The Company will not charge more than what was agreed, nor more instalments than originally specified. The instalment schedule concludes once the final payment has been received. Please note that instalment plans are not the same as paying per module or on-demand; they are a commitment to the full price of the Service.

All instalments must be paid on time. If a payment fails, you will receive reminder emails. Continued failure to pay may result in:

Suspension or removal of access to the Service
No extension or financial reimbursement for the missed access period
Full payment still being owed

In cases of non-payment, the Company reserves the right to initiate debt collection procedures. This may result in additional costs, such as interest, fees and compensation in accordance with applicable contract and legal frameworks. If outstanding payments remain unpaid, legal action may be taken, including court proceedings.

Payment Methods

We currently accept the following payment methods: Visa, Mastercard, American Express, Discover, Diners Club, JCB, China UnionPay, Revolut Pay
You confirm that you are the authorised cardholder or that you have full permission from the cardholder to use any payment method provided to the Company. You are responsible for any errors in payment unless caused by the Company or its systems.

You may update or remove payment methods from your account at any time. However, you must always maintain at least one valid payment method. If your request to remove a card would result in no saved payment method, that request will be denied until a new method is added.

If your card becomes invalid during a Service paid in instalments (e.g. expiry or cancellation), you will be notified by email and given the option to update your details. If you encounter difficulties updating your payment method, please contact us by email. You can reach us at the email address provided in the Company Details above.

6. Terms of Participation

At all times, you are responsible for providing the Company with a valid and active email address, through which you can receive all necessary communication and access to Services. You are also responsible for maintaining a functioning internet connection and for attending and participating in sessions or activities at the scheduled times.

You are solely responsible for your level of participation, completion and implementation of any Service, including but not limited to reading, watching/listening to materials, performing exercises, submitting assignments, attending live calls or sessions. The Company accepts no responsibility for your failure to meet these responsibilities and cannot be held liable for any lack of results or outcomes, whether implied or expected.

Furthermore, Founding Members are committed to beta testing BAM before and after launch, beta testing new features within BAM as they are developed, participating in feedback surveys and online calls and providing testimonials for the Company's websites and marketing.

The Company reserves the right to limit, suspend or terminate your access to any Service - including immediate removal - without refund or reduction of payment obligations if you breach these Terms, impair the participation or progress of yourself in any way, disrupt the experience of others or behave in a way deemed inappropriate or uncooperative.

The Company may pause or adjust Service delivery during holidays, weekends, illness, bereavement or other personal or external circumstances. You will be notified in advance where possible, but the Company cannot be held liable for such interruptions.

All Services are personal and may not be transferred to others without the Company's explicit agreement. You may not share your login details.

Mental health requirement

Participation in any of the Company’s Services requires a stable mental state and full personal responsibility. By purchasing or accessing any Service, you confirm that you are not currently affected by any mental illness, condition or diagnosis that could impair your ability to participate responsibly in self-directed learning, strategic decision-making or implementation. The Company reserves the right to refuse or terminate access to any Service if this requirement is not met or later comes into question.

Access and content

When you purchase a Service, you get access to the relevant and secure online teaching or membership area (in Kajabi), which contains the material included in the specific Service, either immediately or drip-wise. You receive an email containing your login credentials shortly after purchase. The materials may include teaching materials, e-books, assignments, tests, exercises, interviews, inspiration, graphics and other relevant material in the form of audio files, PDF files, videos and images. In addition, there may be online live sessions, depending on the content of the Service. If you are in doubt about what a Service includes, it is your duty to contact us before making a purchase. Access to the material is granted either immediately or on an ongoing basis, e.g. in modules (drip-wise), and access may be time limited, which is stated in the specific Service description on the order page. The Service only includes what is described at the time of purchase and does not include additional support, advice or personal feedback, unless explicitly stated. It is your responsibility to use the material to which you have been granted access and no warranty is given as to specific results, yield or transformation.

Online Membership

Membership Services are delivered via a secure online platform (in Kajabi), which you can access using the login credentials provided after purchase. You can choose between paying either a monthly or annual membership fee. You can terminate your monthly membership at any point in time with effect from the month thereafter. You can terminate your annual membership up to the last month of your year and you can choose to change to a monthly membership.

As an active paying member, you have ongoing access to all current membership materials. If your membership is cancelled or terminated due to failed payment, access is revoked.

Excluding any free trial, your monthly fee remains fixed for the lifetime of your continuous membership. If you cancel and later return, you will be subject to the current rate at the time of re-joining.

Membership includes:

- access to all available materials inside the platform

- new or updated content (where applicable)

- any live sessions, updates or bonuses stated on the sales page

- email support

- discount on 1:1 Mentor Sessions

Membership does not include (unless explicitly stated):

- 1:1 live support

- customised feedback or mentoring

- lifetime access after cancellation

1:1 Mentor Sessions

1:1 Mentor Sessions with Merisa McDowall provide you with high-level consciousness mentoring, sparring, support and concrete advice, tailored to your needs. Due to their life-changing effect, the Company offers a limited number of 1:1 Mentor Sessions, which are not always available and may be offered at selected times only. At the discretion of Merisa McDowall, 1:1 Mentor Sessions may be offered in bundles with discount.

1:1 Mentor Sessions do not expire during the active lifetime of the Company, unless otherwise announced. However, the Company reserves the right to set an expiration period if the business structure or offerings are significantly changed. In such cases, you will be notified with reasonable notice.

After purchase you receive an email containing a link to the booking system, where available dates and times are shown. Booking slots are released in intervals and may only be available up to one month in advance.

A 1:1 Mentor Session lasts up to one hour. You may not split a 1:1 Mentor Session into two half-hour segments. 1:1 Mentor Sessions take place online in Zoom (unless otherwise is agreed) at mutually agreed dates and times, confirmed by email containing a Zoom-link to the session. Afterwards, you will get access to a recording of the session by email containing a link.

You are responsible for attending scheduled 1:1 Mentor Sessions. If you miss a session for any reason, you are not entitled to a refund. If you cancel more than 24 hours before the agreed time, you can reschedule the session. If the Company must reschedule due to illness or other unforeseen circumstances, you will be notified with as much notice as possible, and you keep the 1:1 Mentor Session. Failure to attend scheduled sessions or failure to respond to scheduling emails does not entitle you to compensation, extensions or additional sessions beyond those agreed.

Online Educations

Online educations are hosted on a dedicated secure online platform (Kajabi) and consist of structured learning modules, assessments and optional exams. Each education programme has its own timeline and access terms, some may have fixed start dates. Some educations release modules gradually (“dripped content”) on a monthly or weekly basis; others provide immediate access to all materials upon enrolment.

You have a limited time to complete the education and take the exam, as specified at the time of purchase. If you are unable to complete it within the allotted time, you may - at the Company’s discretion - be offered the chance to take the exam later, subject to a rescheduling fee of $500. You must contact the Company by email in due time about your situation and request for this option.

There is no guarantee that you will pass the exam, as your performance will be evaluated according to defined criteria. However, you may book 1:1 sessions with the Company for personalised feedback and skill evaluation.

You retain access to the course materials for at least 2 years following the end of the allotted education period.

Online educations include:

- access to all available content and materials inside the platform

- any bonuses or supporting resources included in your specific purchase

Online educations do not include:

- personalised support or feedback

- live sessions (unless explicitly stated)

- post-course support (unless explicitly stated)

Online Courses

Online courses are self-paced programmes hosted on a secure online learning platform (Kajabi) and usually consist of structured modules. Some may have fixed start dates; others may be accessible immediately upon purchase. Some online courses release modules gradually (“dripped content”) within a set time frame; others provide immediate access to all materials upon enrolment.

Unless otherwise stated, you are not required to complete the course within a set timeframe. You retain access to all materials for at least 2 years from the date of purchase.

Online courses include:

- access to all course content as inside the platform

- any bonuses or supporting resources included in your specific purchase

Online courses do not include:

- personalised support or feedback

- live sessions (unless explicitly stated)

- post-course support or certification (unless explicitly stated)

7. Right of Withdrawal

As all purchases from the Company are made in the capacity of a business customer, no statutory right of withdrawal applies under consumer protection laws.

8. Cancellation Policy

By purchasing Services from the Company, you enter into a binding agreement as a business customer. No statutory right of withdrawal applies, and cancellations are only accepted in accordance with the terms set out below. You are liable for the full amount unless otherwise expressly stated or agreed in writing. No refunds are given for Services not used. No shows without prior notice in due time may affect your access to future bookings.

The Company reserves the right to cancel any Service, programme or event at its discretion. In the event of a full cancellation by the Company, you will receive a full refund of any payments made for the cancelled Service. For partial cancellations, a proportionate refund will be issued for the portion not delivered. The Company may also change the time, date or delivery format of any Service, including but not limited to 1:1 Mentor Sessions, group calls or live events. Where changes apply specifically to you, the Company will offer you an alternative date or format where reasonably possible. Schedule changes do not entitle you to a refund, discount or financial compensation.
All Services are subject to availability and operational considerations. The Company will make every reasonable effort to fulfil all confirmed Services, but cancellations or modifications may occur where necessary due to circumstances beyond the Company’s control, such as illness, technical disruptions or unforeseen events. In such cases, the Company will notify you as soon as reasonably possible.

Cancellation of Online Memberships/Subscriptions

If you are paying a monthly subscription fee, you may cancel your membership/subscription at any time up to the end of your current billing period, with effect from the month thereafter.

If you are paying an annual subscription fee, you may cancel your membership/subscription at any time time up to the end of your current 12-month billing period, with effect from the year thereafter.

In both cases you cancel online within Kajabi, and your membership stays active throughout the paid period, and no amount for the remaining time will be refunded.

Cancellation of Online Educations/Online Courses

To cancel your participation in an online education or course, you must notify the Company in writing via email.

If you receive full access to all materials upon enrolment, you are liable for 100 % of the total price.

For Services with dripped content:

Cancellation before or during the first two modules (excluding bonus or welcome modules): 50 % of the full price is due.

Cancellation after two modules (excluding bonus or welcome modules): 100 % of the total price is due.

Any bonuses received as part of your purchase must be paid for at their stated value or original price.

Cancellation of 1:1 Mentor Sessions

You can cancel a booked 1:1 Mentor Session without forfeit at least 24 hours in advance of the scheduled time. If you wish to cancel or reschedule your booked 1:1 Mentor Session time slot, you may do so within the booking system at least 48 hours in advance. If you cancel or reschedule less than 48 hours before your booked session, this must be done in writing via email. You are responsible for attending scheduled 1:1 Mentor Sessions at the agreed time. Failure to cancel at least 24 hours in advance or failure to show up will result in the session being forfeited. Several failures may affect your access to future bookings. In exceptional cases, and at the Company’s sole discretion, a new time slot may be offered as a one-time goodwill gesture. This is not guaranteed and does not set a precedent.

There is no refund on 1:1 Mentor Sessions or any bundles of 1:1 Mentor Sessions.

Cancellation of Individual Services

If you wish to cancel an individual Service (e.g. readings, healings), this must be notified in writing via e-mail to the Company. A distinction is made between live (agreed time) and time-independent individual Services.

For live individual Services, the following applies: If you cancel more than 48 hours before the agreed time, you will be offered a new appointment, depending on availability, or 50 % of the amount paid will be refunded (this does not apply to packages/bundles with multiple Services). If you cancel less than 48 hours before the agreed time, no amount will be refunded, and you will lose your individual Service. Failure to show up without notice will result in the loss of the relevant Service and may affect your access to future bookings.

In the event of cancellation of a time-independent individual Service, no amount will be refunded, as the delivery will commence immediately after ordering.

Cancellation of Online Events and Tickets

If you wish to cancel an online event (e.g. masterclasses, webinars, talks, conferences, masterminds, meetings, seminars), this must be notified in writing via e-mail to the Company. If you cancel more than 14 days before the start of the event, 50 % of the amount paid will be refunded. If you cancel less than 14 days before the start of the event, no refund will be given. In case of no-show without notice, nothing will be refunded and your access to future bookings may be affected.

9. Complaints

If you experience errors, omissions or problems with the material or Service you have purchased, please contact the Company as soon as possible by e-mail to the e-mail address listed under Company's Details. Describe the problem as clearly and precisely as possible. We will do our best to correct the error as soon as possible. If the problem cannot be resolved satisfactorily, a partial refund or compensation may be granted at the Company's discretion in special cases. As described in section 4. Ordering and Registration, the Company offers Services to businesses, and you acknowledge that you are buying in your capacity as a business customer, even if you do not have a registered business. Thus, limited or no consumer rights apply, which means that any disagreements or disputes that cannot be resolved through dialogue are the responsibility of the Danish courts as stated in section 16. Governing Law and Jurisdiction. There is no right to complain via the Consumer Complaints Board (Forbrugerklagenævnet). When buying as a business customer, the provisions of the Danish Sale of Goods Act (Købeloven) are deviated from to the extent that it is legal, and instead only the agreed terms and conditions described here apply. Please note that the general 2-year warranty in the Sale of Goods Act does not apply to the purchase of Services.

10. Communication

If you have questions in connection with a Service or a course you participate in, you are encouraged to first consult the relevant platform, where many common questions are answered. If you do not find what you are looking for, you are welcome to contact the Company by e-mail or using the online contact form.

As a customer, you will receive emails from us to the extent necessary to deliver the agreed service, including but not limited to order confirmations, receipts and login/access instructions. In addition, the Company will contact you in connection with any questions or challenges related to your order, payment or access to material.

You have the option to subscribe to the Company's newsletter, which requires registration with your name and email address. You can subscribe to and unsubscribe from this service at any time.

11. Use of Client Feedback and Results (Reference Clause)

The Company reserves the right to reference anonymised client results or feedback in its marketing, presentations and communications. This will always be done without disclosing your name or any identifying details, and it does not place any obligations on you.

12. Ownership and Rights

The Company owns or is the licensee of all intellectual property rights in the Content, materials and Services provided, including but not limited to all written, visual and audio materials, business methods, exercises and any supporting documents, whether delivered digitally or physically.

Nothing in these Terms, or in any communication, shall transfer ownership of the intellectual property rights in any Content or materials to you or to any third party.

Upon purchase, you are granted a personal, non-exclusive, non-transferable, non-sub-licensable, revocable licence to access and use the purchased Content or materials for the purposes stated in the specific Service. All Content remains the property of the Company. You may use the Content on your personal devices (e.g. mobile phone, tablet, computer), provided that the use remains personal and private.

You may not copy, reproduce, duplicate, republish, perform, distribute, modify, create derivative works from, sell, rent, sublicense, publicly display, share, forward or in any way exploit in any format whatsoever any of the Site or Service Content or intellectual property, in whole or in part, either commercially or privately, without our prior written consent. This includes but is not limited to sharing material with others, posting excerpts of material on any social media, blogging about the material, or in any other way that would reasonably appear to share the Site or Service’s information with a non-member. Any of the above constitutes a material breach of these Terms. The Company reserves the right to pursue a licence fee of $10,000, payable immediately upon demand, or to take further legal action if necessary. The Company also reserves the right to immediately remove you from the Service, without refund, if you are caught violating this intellectual property policy.

Indemnification

You shall indemnify and hold us harmless from and against any and all losses, damages, settlements, liabilities, costs, charges, assessments and expenses, as well as third party claims and causes of action, including, without limitation, attorney’s fees, arising out of any breach by you of any of these Terms and Conditions, or any use by you of the Site or Service. You shall provide us with such assistance, without charge, as we may request in connection with any such defence, including, without limitation, providing us with such information, documents, records and reasonable access to you, as we deem necessary. You shall not settle any third party claim or waive any defence without our prior written consent.

Use of Bonus Content from Third Parties

Where your purchase includes bonus materials created by third-party contributors, you may use these under the same licence conditions as outlined above. All rights remain with the original creator, and use is restricted to personal access only, unless otherwise agreed in writing.

Linking Policy

You are granted a limited, non-exclusive, non-transferable, revocable right to link to the Company’s websites, provided the link does not:

- present the Company or its Services in a misleading, defamatory or negative light

- use any logo, trademark or visual identity without prior written consent

- imply sponsorship or affiliation where none exists

The Company may request the removal of any link at any time, and you agree to comply without delay.

Reservation of Rights

All rights not expressly granted in these Terms are reserved by the Company. This includes all rights to current and future Services, Courses and Content published under the Company’s brand.

No Content or material, whether written, audio or video, may be used for commercial purposes or public display without explicit written permission.

13. Disclaimer

The Company provides all Services and Content “as is” and “as available” without warranties of any kind, whether expressed or implied. While we aim to deliver high-quality material and accurate information, we make no guarantees regarding outcomes, results or the suitability of the Content for your particular purposes. You are solely responsible for your use of any information or materials provided, and you agree that you do so at your own risk.

The subject headings of the paragraphs and subparagraphs of this Agreement are included for convenience only and shall not affect the construction or interpretation of any of its provisions.

The Company reserves the right for any typographical errors, sold-out events/Services, and the right to make changes to events or Services.

Limitation of Liability

To the fullest extent permitted by applicable law:

You agree that under no circumstances shall the Company be liable for any direct, indirect, incidental, special, punitive, exemplary or consequential loss or damage resulting from your use of the Site or Service. Additionally, Merisa McDowall is not liable for damages in connection with 1) any failure of performance, error, omission, denial of service, attack, interruption, deletion, defect, delay in operation or transmission, computer virus or line or system failure; 2) loss of revenue, anticipated profits, business, savings, goodwill or data; and 3) third party theft of, destruction of, unauthorised access to, alteration of or use of your information or property, regardless of our negligence, gross negligence, failure of an essential purpose and whether such liability arises in negligence, contract, tort or any other theory of legal liability. The foregoing applies even if Merisa McDowall has been advised of the possibility of or could have foreseen the damages. In those states that do not allow the exclusion or limitation of liability for the damages, our liability is limited to the fullest possible extent permitted by law. In no event shall Merisa McDowall's cumulative liability to you exceed the total purchase price of the Service you have purchased from Merisa McDowall, and if no purchase has been made by you, Merisa McDowall's cumulative liability to you shall not exceed $100.

Nothing in these Terms shall limit or exclude liability for death, personal injury, fraud or any matter which cannot be legally excluded or limited.

Force Majeure (Events Outside the Company's Control)

The Company shall not be held liable for failure or delay in fulfilling any obligation due to events beyond its reasonable control. These include, but are not limited to natural disasters, epidemics, war, government restrictions, power or internet failure, cyberattacks, platform outages or illness. If such an event prevents us from delivering the Service, the Company will notify you as soon as reasonably possible. The delivery period will be extended by the duration of the disruption.

If disruption continues for more than 12 weeks, either party may cancel the agreement in writing.

Third-Party Content and External Services

Some Services may involve links to third-party platforms, services or websites or include contributions from other companies or individuals. You acknowledge and agree that the Company is not responsible for evaluating or guaranteeing these third-party offerings and assumes no liability for their actions, availability, accuracy, terms, policies or content. Links to such websites or resources do not imply any endorsement by or affiliation with the Company. You acknowledge sole responsibility for and assume all risk arising from your use of any such websites or resources, and you are encouraged to read the terms and privacy policies of any third-party service you interact with.

14. Personal Data and Processing

By purchasing or using the Company’s Services, you acknowledge that your personal data may be collected, processed and stored for the purpose of delivering the Services. This may include your name, email address, billing information and usage data. Your data is collected only for legitimate business purposes and is handled with care and discretion. If you sign up for the newsletter, you also agree that we store your name and e-mail address for this purpose. You can unsubscribe at any time via the link in the newsletter.

Confidentiality

The Company respects your privacy and agrees to treat all personal and sensitive information shared during your use of the Services as confidential. This includes all communication, session content and submitted materials. The company complies with the General Data Protection Regulation (GDPR). This means that you have the right at any time to gain insight into what information we have about you, have your information corrected or deleted, have your information provided in a readable format (data portability) and withdraw your consent. If you wish to exercise your rights, please contact us at the email address provided in the Company's Details.

The obligation of confidentiality does not apply to:

- information required by law to be disclosed

- information already in the public domain

- disclosures made to prevent harm or illegal activity

- material that you explicitly shared with the intention of public use

Any information shared by you during 1:1 sessions, emails or messaging is treated as confidential and will not be disclosed to third parties except as required to deliver the agreed Services.

Third Parties and Support Personnel

To ensure smooth delivery of the Services, your information may be shared on a limited basis with trusted team members, assistants or contractors who are bound by confidentiality obligations. These individuals will only access the data necessary to fulfil their duties.

The Company does not sell or share your data with third parties for marketing purposes.

Data Security

All personal data is stored securely in systems designed to protect against unauthorised access. The Company uses trusted platforms and takes reasonable technical and organisational measures to protect your data.

15. Cookies

The Company uses cookies to provide website functionality and improve user experience. A cookie is a small text file that is stored on your device when you visit a website. It cannot access or damage your files, and it does not contain personal information. Cookies may be used to maintain functionality of secure or logged-in areas, analyse how visitors interact with the website, improve performance and usability and enable certain third-party services (e.g. video players, payment processors).

By clicking the “Accept” button, you consent to the use of cookies as described in this Privacy Policy, unless you disable them in your browser settings. You can delete or block cookies at any time via your browser settings. Please note that disabling cookies may affect the availability or functionality of some features.

Some third-party services and affiliate tools integrated into our platform may also use cookies according to their own policies.

A cookie is not a program and cannot read or destroy data on your computer. It cannot be used by viruses or other malicious software. Only the website that has placed the cookie can read its contents.

16. Governing Law and Jurisdiction

These terms and conditions, as well as any dispute or claim arising in connection with them or with the use of the Company's products, services or websites, shall be governed by and construed in accordance with Danish law. Any dispute arising out of or relating to these terms shall be settled by the Danish courts, unless otherwise provided by mandatory law.

17. Recovery of Litigation Expenses

If any legal action or any arbitration or other proceeding is brought for the enforcement of this Agreement, or because of an alleged dispute, breach, default or misrepresentation in connection with any of the provisions of this Agreement, the successful or prevailing party or parties shall be entitled to recover reasonable attorney’s fees and other costs incurred in that action or proceeding, in addition to any other relief to which it or they may be entitled.

18. Founding Members

Founding Members are members who joined the Membership during the initial launch phase and were granted access on special terms, including specific commitments and benefits:

Beta testing BAM before and after launch
Beta testing new features within BAM as they are developed
Participating in feedback surveys and online calls
Providing testimonials for the Company's websites and marketing
The opportunity to be interviewed for a VIP Interview
A reduced membership fee for the duration of an uninterrupted membership
One VIP 1:1 Mentor Session to be held during the membership period

These terms apply exclusively to original Founding Members and are non-transferable. The Company reserves the right to modify the membership structure, pricing and benefits for future members at any time. However, Founding Members will retain the specific terms in effect at the time of their original enrolment, unless otherwise agreed in writing.

19. Changes to Terms and Conditions

The Company reserves the right to update or revise these Terms and Conditions at any time to reflect changes in e.g. business practices, the Company's services, platform functionality or applicable legal requirements. The current version of the Terms and Conditions will be available on the Company's website. It is your responsibility to keep yourself updated on the applicable terms. Continued use of the Service after the effective date will constitute your acceptance of the revised Terms.

Updated November 2025

Cancelling

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